Oceania Cruises is a premium cruise line that focuses on gourmet food and port-intensive cruise itineraries aboard luxury boutique cruise ships.
P&O Cruises is one of the oldest cruise lines in the world, Britain’s largest mass-market cruise line and the only line combining the traditional cruise experience with new innovations with such aplomb.
Phoenix Reisen offers a low-key, laid-back cruise experience, which fits well with the middle-aged to retired German demographic that it targets.
TUI Cruises is Germany’s largest premium cruise line, competing directly with Phoenix Reisen and Hapag-Lloyd.
Windstar Cruises is a luxury cruise line with a fleet of sailing cruise ships and conventional powered cruise ships, cruising to the world’s more exotic ports.